See the work
UX UI design, content brand systems, and digital strategy for Japanese & Global teams launching products, entering new markets, and building experiences that connect across cultures.
Product Design + Web & Content + Branding for Global EV Operations (US + EU)
From logo to investor deck to global expo presence — building the complete visual and digital identity of an AI fleet optimization platform through a $3M seed raise and international expansion.
Web + Content & Localization for Japan to U.S. Expansion
The full U.S. commercial build for a Japanese electronics brand entering a new market — brand site, Amazon, content, video, and campaign systems built simultaneously. CPA reduced 70% over four months.
Content Design for Kevin Hart’s Action Comedy
Bringing blockbuster energy to social, I helped design a campaign that turned a streaming comedy debut into a DIY action movie moment.
Social Media Rollout for Hypnotist Chrisjones’ Presents “yes, and… Hypnosis”
Translating live hypnosis into a theatrical digital rollout — blending spectacle, storytelling, and ticket-driven clarity across platforms.
Modernizing In-Store Communication with Digital Signage
Transforming Husqvarna Japan’s campaign workflow from print-heavy to digitally connected — reducing costs, improving rollout speed, and unifying brand consistency across every storefront.
WideSense Booth Expo: UITP 2025
A 11-panel expo booth + marketing materials blending bold visuals and clear storytelling to showcase WideSense’s impact in EV fleet optimization.
Inclusive Character Illustration for Money Mobile App
32 illustrated characters, 10+ modular facial features, one fintech app that needed users to see themselves in their money personality. A full inclusive illustration system for a U.S. web app.
The work beyond the case studies.
Twelve years of making things — follow along at @carmellovision.studio
see something that sparks an idea?
I work with brands navigating cross-cultural markets, launching products, and building systems that scale. If you need someone who can step in, align your team, and execute — let's talk.
Coffee (& tea) chats welcome too.